my mission
Hi. I’m Amy, your mindfulness coach and mentor.
I work with heart-centered leaders - just like you - who want to transform their relationship with stress and overwhelm so they can show up fully for life - with more ease, joy and authenticity - and make a positive impact on the world.
As a mindfulness meditation practitioner, mom, and entrepreneur, I know firsthand how daily mindfulness practices nurture optimal qualities like calm and clarity, curiosity and playfulness, compassion and gratitude. These foundational attitudes open your heart and free your mind from the chaos, clearing a path to personal and professional growth and well-being.
The heart of our work together is co-creating customized strategies inspired by ancient wisdom and practical, science-backed tools designed to help you:
- navigate your inner landscape with care and curiosity
- get clear on your heart's intention and what matters most to you
- embrace all that you are, including your inner critic and difficult emotions
- identify and transform limiting beliefs into opportunities for growth
- create a sustainable, meaningful life grounded in mindfulness
What really lights me up about this work is the ripple and ricochet effect. As you deepen your connection to yourself and claim your life, you naturally have more to give to your work, your loved ones, and the world around you. In big and small ways, your transformation inspires others to blossom too. And together, we contribute to the greater good.
If this resonates with you - if it's something you need, if it's a maybe, or a YES, PLEASE, then let's connect and explore ways to honor what matters most to you.
my story
CONGRATULATIONS on pausing to be here now.
It's not easy in a culture of “never enough” that celebrates chasing deadlines and staying busy.
If you’re like me, consider yourself one of the lucky ones. Not everyone gets a chance to stop and recognize this life-changing opportunity to lean in, take a deep look at yourself, and figure out what matters most to you. And then, skillfully, find ways to orient your life around it.
This is the heart of mindful living - and the optimal backdrop for creating.
* * *
My own mindfulness journey began with a simple 30-day yoga challenge back in 2010. Those downward dogs and twists toned my body, my mind, and my spirit, helping me balance family life with chronic illness and a demanding fashion business.
Yoga also awakened my spirituality and sense of purpose, setting me on a path toward authentic happiness.
I was already happy on so many levels. I had all the things I set out for: a successful design business, loving family, and beautiful home - but deep down, I was tired of chasing after dreams that no longer inspired me and drained by my own perfectionism and a constant drive to do and be more.
Little by little, I added meditation into my daily routine and the changes started to accumulate. What started as short meditations on my morning ferry ride to San Francisco eventually turned into a twice-daily honored tradition.
Yoga and meditation became my anchors. These nourishing rituals connected me to my inner landscape, calming my busy mind and opening my heart. With time, I learned how to relate to my nagging inner critic and vulnerable inner child with compassion and creativity instead of reactivity. With kind attention, I'm now able to transform old habit energy and limiting beliefs so I can show up with a more skillful, creative, and nurturing presence.
In my late 40’s, I put it all to the test. I remember driving across the Golden Gate bridge on my way to see a pulmonologist. On top of lung issues, I was coming to terms with the fact that my mom was dying, my teen was coming out as transgender, and I was losing my passion for my career in fashion.
As streams of "what if" scenarios swirled through my head, the ultimate question I kept coming back to was:
How do I want to show up for all of this?
Thanks to mindfulness, instead of falling apart, I leaned into my practice to face my discomfort with love and understanding instead of fear. Grounded in gratitude and an intention to live life fully - through the joys and the sorrows - I was able to navigate the overwhelm and make space to create sacred moments along the way.
Mindfulness helped me transform my suffering. It allowed me connect deeply with my mom and make peace with her passing, to bond with and advocate for my daughter, to honor my body and care for my lungs, and to find the clarity and courage to follow my heart, transitioning my career to become a mindfulness meditation mentor and coach.
THE BEST PART? I've found a sustainable path of well-being that nurtures my joy and sense of purpose, even in the midst of chaos.
The heart of my coaching is sharing this path with you, co-creating a tailored-to-your-life mindfulness routine to help you tune into what matters most to you. And together, we can add more ease, joy, and authentic happiness to the collective consciousness.
I'm truly honored to share this journey with you.Amy Kuschel Brugger
mindfulness coach
Amy is a mindful living coach and mentor who specializes in working with heart-centered leaders who want to cultivate a nourishing and sustainable path to transform their relationship with stress and overwhelm so they can show up fully for life - with more ease, joy, and authenticity - and make a positive impact on the world.
Amy knows firsthand how a daily mindfulness meditation practice helped her balance the demands of running a high-touch fashion business while managing chronic illness and raising her family.
Drawing on the benefits of ancient Buddhist wisdom and modern, science-backed strategies, she partners with clients to co-create the optimal environment to face their unique challenges and opportunities with presence, intention, and heart wisdom.
Following her heart’s purpose, Amy creates workshops, crafts customized meditations and shares highly effective, practical tools that nurture authentic happiness and build beloved community.
With guidance from cherished teachers including Thich Nhat Hanh and Tara Brach, as well as her personal mentors, Barbara Newell and Sharon Shelton, Amy is committed to deepening her own practice to show up for life with compassion and curiosity - and work together to elevate the collective consciousness.
resume
Experience
MINDFULNESS x COACHING (2021 - present)
Amy Kuschel
MEDITATION TEACHER (2023 - present)
Insight Timer
COMMUNITY MEDITATION FACILITATOR (2022 - present)
Morning Light Sangha
DESIGNER & OWNER (1999-2023)
Amy Kuschel San Francisco
Volunteer & Fundraising
- ALS Golden West Chapter, Team (s)Miles
- Edgewood Center for Children & Families
- Breast Cancer Fund
- The Trevor Project
- Sierra Club
Education & Training
Awareness Training Institute x UC Berkeley's Greater Good Science Center, Mindfulness Meditation Teacher Training Certification Program with Tara Brach and Jack Kornfield, current 2023 - 2025
Cloud Sangha, Mindfulness Mentor Training Program with Tara Brach and Jack Kornfield, 2023-2024, certification April 2024
COACH U, Coach Training and Certification accredited by the International Coaching Federation, 2021 - 2023
MNDFL, Mindfulness and Meditation Teacher Training Certification, 2021 - 2022
Greater Good Science Center, The Power of Awareness Course with Tara Brach and Jack Kornfield, 2021
Dr Sears Wellness Institute, Certified Health Coach, 2019
London College of Fashion, Fashion and Sustainability Certificate, 2019
Fashion Institute of Technology, SUNY New York, AAS Fashion Design, 1989