Amy is an incredibly nurturing coach.

The biggest unlock for me is how much easier everything becomes when you have a daily mindfulness practice.

Amy can help you get there!

- Carli McKinney, client

my mission

Sketch of Amy with her notes and meditation vibes by Irene Falgueras

My mission is to help go-getters like you bring more calm, joy, and purpose into your life so you can show up each day as the person you most want to be.

As your coach and mindfulness meditation teacher, I know firsthand how daily mindfulness practices, like yoga, walking in nature, meditating, and setting intentions can support you as you navigate life’s ups and downs.

The heart of my coaching is drawing on ancient teachings and science-backed tools to co-create tailored-to-your-life strategies that help you:

  • get untangled from overwhelm and a nagging inner critic
  • lean into your signature strengths and heartfelt values
  • ground yourself on a path that nurtures your joy and sense of purpose

As you wake up to a happier, more meaningful life, you inspire others to blossom, too - and together we create a world where everyone can flourish.

If this sounds like something you need, if it’s a maybe, or a YES, PLEASE, then book a discovery call.

LET'S TALK

Amy's Name

my story

Hi. I’m Amy, your mindful living coach.

CONGRATULATIONS on pausing to be here now. It's not easy in a culture of “never enough” that celebrates chasing deadlines and staying busy.

 I know the feeling.

If you’re like me, you’ll consider yourself one of the lucky ones. Not everyone gets a chance to stop and recognize this life-changing opportunity to lean in, take a deep look at yourself, and figure out what matters most to you. And then, skillfully, find ways to orient your life around it. This is the heart of mindful living.

* * *

My journey’s been a bit like a game of hide-n-seek. If I had to put a pin in it, the turning point was accepting a 30-day yoga challenge back in 2010. I loved how downward dogs and twists set the tone for my day, helping me balance family life with running a demanding fashion business. 

First yoga, then, little by little, adding meditation to my daily routine, sneaking it in on the ferry ride to my San Francisco studio, and over time, making it a twice daily honored tradition.

Expanding my tool chest and anchoring my life around nourishing habits like these has become a superpower that grounds me in peace, joy, and purpose. It’s a path that continues to unfold, inspiring me to use everything that life throws my way as an opportunity to become who I most want to be in this world.

In my late 40’s, I put my practice to the test. I remember driving across the Golden Gate bridge on my way to see a pulmonologist. On top of lung issues, I was coming to terms with the fact that my mom was dying, my teen was coming out as transgender, and I was losing my passion for my career in fashion.

I remember crying in the car with a stream of questions swirling through my head.

The ultimate question that unlocked the answer to all the others:

How do I want to show up for all of this?


Thanks to mindfulness, instead of falling apart, I used all the tools I had to cultivate love and understanding instead of fear. I made a commitment to do my best to stay grounded in gratitude so I could nurture my joy through the overwhelm. It wasn’t easy, but I aimed at creating sacred moments every step of the way.

Mindful living is our antidote to suffering. It helped me connect deeply with my mom and make peace with her passing. It’s given me grace to hold space for my daughter, creating a bond that grows deeper everyday. And with my business, I had the clarity to close that chapter and follow my heart, training to become a mindfulness meditation teacher and coach.

Drawing insights from over a decade of learning and practicing ancient, science-backed teachings and positive psychology tools, the heart of my coaching is co-creating highly effective, practical strategies to help you bring your best into the world in a way that’s nourishing and sustainable for you.

THE BEST PART? When you’re on your way, everyone around you blossoms, too. And together, we make the world a place where everyone can flourish.

It's truly an honor to be on this journey with you.

LET'S GET TO WORK

Amy's Name

Sketch of coach Amy getting curious and asking questions by Irene Falgueras

Amy Kuschel Brugger

mindful living coach

Amy is a mindfulness meditation coach who specializes in co-creating highly effective, enjoyable tools and strategies to face day-to-day challenges with more calm, joy, and purpose.

Drawing on her own experience of building a mindfulness practice while running a demanding fashion business and raising her kids, Amy knows firsthand how these ancient teachings and science-backed practices inspire us to bring our best into the world in a way that’s nourishing and sustainable. 

With guidance from beloved teachers like Thich Nhat Hanh, Barbara Newell, Tara Brach, Jack Kornfield, and Eckhart Tolle - to name a few - and, a commitment to quiet time, meditation retreats, training programs, and a steady flow of books that nurture the heart and soul, Amy continues to deepen her practice and share the art of mindful living with her beloved community.

Work With Amy

Amy in her office with Thich Nhat Hanh's book Zen and the art of saving the planet

resume

Work

MINDFULNESS x COACHING (2021 - present)
Amy Kuschel
DESIGNER & OWNER (1999-2022)
Amy Kuschel San Francisco

Volunteer & Fundraising

  • ALS Golden West Chapter, Team (s)Miles
  • Edgewood Center for Children & Families
  • Breast Cancer Fund
  • The Trevor Project
  • Sierra Club 

Education & Training

Awareness Training Institute x UC Berkeley's Greater Good Science Center, Mindfulness Meditation Teacher Training Certification Program with Tara Brach and Jack Kornfield, current 2023 - 2025

COACH U, Coach Training and Certification accredited by the International Coaching Federation, current 2021 - 2023

MNDFL, Mindfulness and Meditation Teacher Training Certification, 2021 - 2022

Greater Good Science Center, The Power of Awareness Course with Tara Brach and Jack Kornfield, 2021

Dr Sears Wellness Institute, Certified Health Coach, 2019

London College of Fashion, Fashion and Sustainability Certificate, 2019

Fashion Institute of Technology, SUNY New York, AAS Fashion Design, 1989 

love notes

Amy has been a gift, she brought me back to rediscover my spirituality that I’ve lost over time. Thanks, Amy!

- Irwin

I'm grateful to have tools that help me show up for life as the person I want to be. I've learned how to get untangled from overwhelm and honor what matters most to me.

- Me (to myself!)

The biggest unlock for me is how much easier everything becomes when you have a daily mindfulness meditation practice.

Amy can help you get there!”

- Carli

You’ve carried me in such a beautiful way, helping me as I transition and transform my life. I am ready to fly with great ease, joy, and lots of confidence.

- Lani

The workshop was great! Having a daily intention helps me feel more centered during the day.

- Lisa

You have seen me, understood me, and respected me . . . more than most in my life. I have always felt safe and secure in your knowing, compassionate and kind presence.

-Alyssa

I looked forward to my workshop with Amy . . . she was fully present and engaged, well versed and authentic. . . I felt connected, seen and heard.

- Gail

Thanks for your tips on meditation! I’m doing a “coffee” meditation each morning and it’s easier than I thought! I'm so happy I've been able to make it a daily habit and it's helping me manage my work stress.

- Juri

Amy has been a gift, she brought me back to rediscover my spirituality that I’ve lost over time. Thanks, Amy!

- Irwin

I'm grateful to have tools that help me show up for life as the person I want to be. I've learned how to get untangled from overwhelm and honor what matters most to me.

- Me (to myself!)

The biggest unlock for me is how much easier everything becomes when you have a daily mindfulness meditation practice.

Amy can help you get there!”

- Carli

You’ve carried me in such a beautiful way, helping me as I transition and transform my life. I am ready to fly with great ease, joy, and lots of confidence.

- Lani

The workshop was great! Having a daily intention helps me feel more centered during the day.

- Lisa

You have seen me, understood me, and respected me . . . more than most in my life. I have always felt safe and secure in your knowing, compassionate and kind presence.

-Alyssa

I looked forward to my workshop with Amy . . . she was fully present and engaged, well versed and authentic. . . I felt connected, seen and heard.

- Gail

Thanks for your tips on meditation! I’m doing a “coffee” meditation each morning and it’s easier than I thought! I'm so happy I've been able to make it a daily habit and it's helping me manage my work stress.

- Juri

Amy has been a gift, she brought me back to rediscover my spirituality that I’ve lost over time. Thanks, Amy!

- Irwin

I'm grateful to have tools that help me show up for life as the person I want to be. I've learned how to get untangled from overwhelm and honor what matters most to me.

- Me (to myself!)

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