Behind the Layers

Behind the Layers of Amy Kuschel's 2014 Collection. Photo credit: Kelly Fajack Photography.

Our 2014 designs are inspired by legends like Beryl Markham, Zora Neale Hurston, Jane Goodall, Rosa Parks, Marilyn Monroe, and Eleanor Roosevelt (to name just a few). Their fabulously complex and layered personalities are what drew us in. Like these women, our brides, too, are layered with character and complexity.

Join Our Team!

Amy Kuschel

Congratulations to our fabulous Administrative Assistant, Lauren!  She's been promoted!  

We're eager to find her replacement.  We have so many emails, and so little time!  Letters to write, calls to answer, calendars to organize, boxes to ship...   

Are you our next SUPERSTAR?  

We're looking for a Full-Time Administrative Assistant for a Tuesday-Saturday Schedule:

Giving is Good

Amy Kuschel Gives Back by Supporting Local Charities

Giving back is important to us, and it feels really terrific to support our favorite charities.  

A few years ago, we started a philanthropy program as a way for us to give back to our community.  With each new collection we select a "giving gown" to match to one of our beloved non-profits.  Every time a bride orders one of these charitable gowns, we put $50 towards that charity's annual donation.  It's an excellent way to support the amazing efforts of our charity partners - and our brides love that their wedding gown purchase contirbutes to a worthy cause.  Everyone feels good!

We're Hiring!

We love what we do here at AKSF, so you can imagine how tickled we are to announce our latest opening! Yes, that's right, we are looking for another utterly fabulous sales consultant to join the AKSF team! Please review the information below and let us know if you are the person we are looking for... with the perfect proposal we just might say, "I Do!"

With love,

The AKSF Team

P.S. We can't wait to hear from you!  

Part-Time Consultant, Saturdays & Evenings

From the Heart

Amy Kuschel San Francisco

“Let us be grateful to the people who make us happy; they are the charming gardeners who make our souls blossom.”   - Marcel Proust


I was beyond tickled when I received this beautiful photo, a gift from my very talented and lovely salon team.

The playful spirit captured in this image highlights their infallible charm.

Their smiles are genuine. Their thoughtfulness, sincere.

Lucky for me, or rather, we...these gals are the source of our strength and the heart of our business.

Thank you, ladies!  It's a pleasure to have you on our team!

Charming in Paige!

1950's Inspired Vintage Wedding Dress.

Liz, our fantastic and fashion-forward bride, said "I do" in our 1950's inspired Paige gown. Liz completed her retro-chic look with the perfect pair of peep-toes and a string of gorgeous pearls. Set in a romantically rustic location, her wedding was the ultimate vintage inspired fete.

Cheers to you and your dashing beau! xoxo